This film explores playful uses for the increasingly ubiquitous ‘glowing rectangles’ that inhabit the world.

“Making Future Magic” is the goal of Dentsu London, the creative communications agency. BERG made this film with them to explore this statement. They developed a specific photographic technique for this film. Using long exposures they recorded an iPad moving through space to make three-dimensional forms in light. Each frame is a long exposure photograph of 3-6 seconds. 5,500 photographs were taken. Only half of these were used for the animations seen in the final edit of the film.

Amazing work, like the future is really here.

In photography everything is about the light, right?

I’d like to introduce you my new Flickr group “FEELING THE LIGHT“. Last month I saw so many comments as “Wow, look at that light” or “Love the light…”. So I wanted to start a collection of all those beautiful shots, hoping people will understand what I want from them. We are looking for shots with the great light, even they are taken by day or night. Every shot you adore because of the light. Beautiful sunset or awesome long-exposure ghost at dark. My friend Ana is helping me (Thank you dear!) with all those submissions, over 80 accepted so far. The group is very young, so I invite you to share your light with us, let’s feel it together.

LINK ONE MORE TIME! flickr.com/groups/feelingthelight (;

Unlike a conventional camera Nadia has no display of the photographs to be taken, but rather gives the judgment of aesthetic quality to the machine, displaying only a current rating as feedback about when and what to snap.

The world is full of many different new technologies and each is more or less useful. Artificial intelligence has been a topic that is approached with hope, fear, cynicism, curiousity and caution. However many intelligent devices have already been effortlessly absorbed into our culture and everyday lives. Soon we’ll see devices and systems that have the ability to think creatively and infer beauty. Maybe better then us, no? This novel little device with beautiful name Nadia improves and works its way into consumer devices, watch the video!

Realised in the Digitale Klasse under Joachim Sauter and Jussi Ängeslevä at the University of the Arts Berlin, Germany. Congratulations guys!

Now, artists can digitally “paint” a surface in the same way they can tag a wall with traditional spray paint.

Watch the making of iQ font, guys really done a great job.

Download the iQ font at nl.toyota.be/iqfont, it’s FREE!

What’s next?

Anton Repponen, an ACD/Sr. designer at Fi NY (copied from his website, what that means at all?), made them just to experiment with a pattern designs and textures.

I’d say I would never produce something like that, just because I think it’s too *kitch* and feels like “China Town Represents”.

He also said, things like that can inspire him for something new, for example the Octopus/Calamari texture turned out quite cool, and actually would be interesting to make it as a fabric pattern and already go from there.

Thank you Anton.